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In addition to Our Initiatives, here is what’s included in the Pearls & Glow packages. Any package can be customized to accommodate the needs for your brand architecture.


  • Inspiration board
  • Primary and secondary logo designs, custom brand icons, signature patterns, type selections, color palette, and brand style guide
  • Three print designs of your choice
  • Three social media image designs of your choice
  • Website analysis – redesign



  • Competitive analysis
  • Mood board
  • Color pallette
  • Typography
  • Name
  • Visual style
  • Core values
  • Inspiration board
  • Website analysis or complete design



  • Content strategy – your publishing plan of action for your books, blog, social media, audio, video and email list). 
  • Brand style guide – includes your brand specific fonts, colors, brand elements, patterns and imagery style, so that all your marketing materials are consistent and at your finger tips.
  • Ideal reader persona– establish a framework and a way to focus your efforts for reaching and connecting with your “people” – those who’ll benefit most from your work.
  • Digital media kit – a marketing package for your book that makes it  simple for the media and others to feature you and your work.
  • Lead magnet – an email opt-in incentive that builds your list.
  • Street team – word-of-mouth is the best form of promotion there is, so nurture your fans and supporters with extra perks and benefits.
  • Collaboration – build your network and join forces with other authors and industry influencers.
  • Website analysis or complete design



  • Consumer avatar and segments
  • Segment variations
  • Discover you vision, values, customers, and market position
  • Fulfill your existing brand’s deeper purpose and vision with new offers
  • Funnels
  • Website analysis or complete design



  • High-quality visual advertisements
  • Create a visual experience
  • Premium packaging designs for private label products
  • Personalizing your product/ packaging design
  • Website analysis or complete design w/ product upload