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Personal branding is something that is synonymous with your own reputation. There are many ways you can develop a strong brand, but there are also ways that you can weaken your brand. It’s imperative to know that building a brand can take some time, however, destroying it can happen in a matter of minutes.  Nobody wants that to happen. So, here are a few habits to avoid if you want to keep your brand up to par with raving fans that adore you to life.

 Procrastination.

We’ve all heard the saying before: “Don’t put off what you have to do today for tomorrow.” Truth of the matter is…your brand is not going to create itself. You’ve already discovered what your niche is, and you should already have a plan at this point. All you need now is to put that plan in action. Implementation is key to getting things done. Remember, you are the CEO of your own personal brand. If you don’t take the time to nurture it and build it, who will?

 Inconsistency.

Since you are the one who needs to define your brand, you have to be consistent doing it. For example, Taco Bell tastes the same in every country. That is consistency. Consumers would expect that your brand is consistent everywhere they go. If something is different or “off” as some might say,  your brand could suffer and it will hurt the image that you are trying to portray.

 Poor time management.

Time management can be tough for many business owners. But if you find yourself stuck in a rut with work-life balance, it could slow down your progress in several ways. It’s a priority to know how to manage your time properly. The hardest job of an entrepreneur is getting people to trust you with their money. This includes delivering products and services on time and in a consistent manner. It would be rather pointless to have really good products but unreliable all at the same time. People take reliability seriously when choosing where to spend their money.

Being stagnant.

You must constantly keep on moving. Ideas need to stay fresh. If you choose to just stick to the same old concept and vision, someone is bound to take your idea and put their stamp on it. So, keep those fresh ideas flowing, no matter how crazy they may seem. You don’t want your brand to hit a plateau phase and stay there. What you want is for it to keep performing and growing.